Films:
Films allow you to tell your brand story in the most compelling manner. When you put all your art, heart, and craft into creating the greatest stories, what you get in return is truly rewarding – people’s genuine reactions. Stories that make you laugh out loud, give you a lump in your throat, or make you raise your eyebrows. Transcending the language barrier, our stories often travel with the audience and come alive in their everyday journeys, chats, parties, and some films just stay with them forever. Ad filmmaking helps you stand apart. When viewers resonate with your brand films and what you stand for, priceless personal bonds are etched. This opens up the avenue to then conveniently sell your products and services through explainer videos, bumper ads, or non-skippable ads. The motto of a film agency is to produce scripts that weave magical stories. Scripts that move your audience – be it digital and TV commercials, or corporate films, which helps brands cement their investor and client relations.

Outdoor Advertising:
Your message is larger than life on a billboard. As people spend time on the road, whether it’s commuting for work or leisure, outdoor advertising becomes incredibly important and relevant to deliver a message to people on the move. And unlike their digital counterparts, these can’t be flicked or clicked away. What we must realise is that OOH advertising is a storehouse of untapped potential.Combine your outdoor ads with geo-targeting, and you even unlock the prospect of retargeting the viewers digitally with your campaign CTA. Outdoor advertising is not frozen in time either. Regular hoardings and billboards are making way for interactive and digital ones, coaxing high-end creativity out of an outdoor advertising agency.

Print:
Some brand stories need more than just 280 characters or a 10-second video flash on a phone. A world beyond screens, the Print medium is a great way to pause the digital noise and reconnect with your audiences by making deeper, meaningful connections with them with physically printed media such as magazines, newspapers, billboards, etc. Print brings in the right balance to a powerful integrated campaign, a mix of digital and physical touchpoints. When placed right, newspaper or magazine ads can give you the kind of visibility and longevity that will put other mediums to shame. Given that print media advertising continues to grow even in a digital era, a truly creative print ad can not just make waves and reach masses, but also be effective and propel conversion. When it comes to making a purchase decision, 82% of consumers trust print ads the most (Burstein, 2017). Hence, if the objective of your campaign is to foster a change in behaviour or perspective, your should consider leveraging the power of print advertising.

Martech solutions:
We’re in the age of experiences. Marketing Technology or MarTech solutions use a wide range of software to simplify and streamline processes in rapidly changing and, usually fragmented, consumer journeys. Every aspect of marketing is driven with a singular objective of immersing the audience in an experience to find a deeper connection. With technology as an enabler. MarTech solutions usually use automated tools or bots – chatbots or voicebots – to handle repetitive yet time-consuming tasks. When used correctly, marketing technology solutions can save time and reduce friction. On the other hand, chatbot solutions can greatly improve customer experience by leveraging data and insights to craft smart communication